Monthly Archives: December 2011

How Not to Interview and How Not to Manage a Website: More Fallout from Ocean Marketing and Paul Christoforo

The video games media space is incredibly crowded, the high profile closings of such publications as GamePro notwithstanding. Almost everyone with access to a server and an ad revenue generator can claim to be a “video game website” these days. … Continue reading

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ESPN Radio Creepily Stalking Tim Tebow

Is it me, or does it seem like media outlets like ESPN have become gushing, obsessive stalkers of Tim Tebow. They make absurd, colorful pronouncements about Tebow (and by default, the Denver Broncos) regarding his winning ways. In fact, this … Continue reading

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Cave Johnson Sells Insurance

Is the Valve game, Portal 2, having an influence over the Farmers Insurance commercials starring J.K. Simmons (voice of Cave Johnson in the game)? “When life gives you lemons, don’t make lemonade. Make life take the lemons back! Get mad! … Continue reading

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Michael Kay Delivers a Cornucopia of Brands on ESPN Radio

So, listening to 1050 ESPN Radio NY this morning, and a commercial featuring Michael Kay, a 1050 host and the YES Network guy for the New York Yankees (in other words, a very recognizable local) brought together the ultimate brand … Continue reading

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